A friendly team by your side

HMLO is a non-profit organization whose Vision is to be the leader of Mortgage Lenders in helping the Hispanic Community become homeowners.
For far too many people, buying a home and sorting a mortgage is disempowering and confusing. We’re here to fix that. We give people the tools, knowledge, and expert support they need to help them buy and finance their homes.

Our Board of Directors

We're about connecting buyers with their dream home.

Josie Anderson
Maria Bonilla
Elizabet Rubio
Gina Castillo
Maurice Tildman
Membership Director
Rosa Peña
Membership Co-chair
Chris Lopez
Marketing Director
Juan Granados
Marketing Co-chair
Cecilia Ramirez
Marketing Co-chair
David Vazquez
Sponsorship Director

No matter where they are . . .  The city, the suburbs and even farther. . .

Strategy and Planning

We focus on support, not sales. So, whether you are here for social events, networking or workshops, we are ready to make you feel at home. So, you can better serve your clients.

Events & seminars

We are working to make sure our members are on top of the latest development in our industry.

How we’re changing things

The traditional mortgage process is confusing and stressful. We are changing this by empowering our members with additional tools, so they can assist the Hispanic Community become home owners.

Verónica Martínez

Vice President

Veronica Martinez is a native Houstonian and graduate of the University of Houston with a dual degree in Finance and Management.  Her passion lies in education through financial literacy, specifically guiding those most in need to attain and sustain affordable homeownership.  Veronica serves as the National Mortgage Sales Sr. Staffing Consultant for BBVA Compass.  

Veronica is an alumnus of the National Hispanic Professional Organization (NHPO) Leadership Institute, UH-Downtown Houston Hispanic Leadership Initiative, TX Familias Council’s MCLatina, and the Hispanic Alliance for Career Enhancement (HACE) Mujeres de HACE program.   Ms. Martinez serves as an Advisory Member the on the National Board of Directors of the National Hispanic Professional Organization (NHPO), and as a Board Member for the National Association of Hispanic Real Estate Professionals (NAHREP).  

Claudia Hoffman


Claudia Hoffmann began her professional career at Liberty Mutual Insurance in 1997 and began working at The Segura Agency for Goosehead Insurance in 2016. A key point of pride in her job is the fact that Goosehead is an independent insurance agency.

“Goosehead is an insurance agency that allows me to offer a wide variety of product options to specifically fit the client’s individual needs.” She believes one of the main factors to Goosehead Insurance’s success is the dedication to satisfying clients beyond their expectations. “We treat clients the way we want to be treated,” says Claudia.

Claudia is actively involved with the community. In 2017 she participated with Integrando Hispanos part of Camara De Empresarios Houston, bringing education for first time home buyers in Spanish. Claudia also became a member of Hispanic Mortgage Lenders Organization, also known as HMLO, which expanded her longtime dream of educating the community for first time home buyers in English and Spanish.

Outside the office Claudia enjoys giving back to the community and spending time with her family and assisting her husband coaching soccer. “Sports help prepare kids for life and I enjoy playing a role in their development on and off the field” she says.

Heri Rodriguez

Membership Chairman

Throughout his career of more than 15 years in the mortgage arena, Heri Rodriguez mastered the art of lending and developed his own team in 2010 at Houstonian Mortgage.

His expertise lies in knowing the best assistance tools and meeting the needs of all types of homebuyers, giving “the time and attention every individual deserves when going through the home buying process” with a “do unto others as you would have them to do unto you” attitude. His commitment to service and treating customers fairly has made him a favorite lender among many builders and Realtors.